Can You Schedule LinkedIn Posts? Limits, Tips, and Workarounds

You might want to ask again if you can schedule LinkedIn posts more freely if you run more than one brand or publish every day. That's when third-party schedulers come in. Buffer, Hootsuite, and Sprout Social are examples of platforms that let you upload a lot of files at once, make extensive calendars, and work with your team. You can plan LinkedIn along with Instagram, Facebook, and X (Twitter) because they work with more than one social channel.

These tools also assist answer the underlying issue behind "can you schedule LinkedIn posts?" Not simply "yes or no," but "how well?" Schedulers take away a lot of the guesswork by giving you things like content queues, tracking interaction, and even AI advice for when to post.

Best Practices for Scheduling LinkedIn Posts

Even if you know the answer is yes, knowing how to schedule LinkedIn articles is a another story. When you do something matters. According to Sprout Social, the ideal times to post on LinkedIn for engagement are between 9 AM and 12 PM on Tuesdays through Thursdays. For a comprehensive breakdown of optimal posting times across multiple platforms, see our day-by-day guide to social media timing. That doesn't mean weekends or late nights won't work, but having a schedule lets you try out different times more often.

The sort of content is another thing to think about. Native video posts usually do better when posted at busy times, although evergreen text pieces can do well at any time. Posting at the same time every week is better than posting a lot all at once.

A content calendar is also important for teams. A visual calendar helps you keep track of your campaigns, whether you use LinkedIn's built-in option or a post scheduler. It stops things from overlapping, makes ensuring there is variation, and keeps messages in line with aims.

Scheduling LinkedIn Posts for Businesses

When businesses inquire, "Can you schedule LinkedIn posts?" they have varied needs. Company pages need to be consistent in order to be seen in followers' feeds. Scheduled posts help keep your brand looking professional and save staff the trouble of signing in every day.

Businesses can use outside schedulers to give people different jobs, such writing posts, approving them, and keeping track of analytics. Native scheduling can't do this workflow because it's meant to be simple, not collaborative. For insights on managing multiple accounts efficiently, check out our guide on managing multiple profiles in one dashboard.

Advanced scheduling tools also let you do A/B testing for big campaigns. This means posting the same content at different times to see which one gets more attention. This level of understanding helps businesses improve not only the timeliness but also the style of their material.

What About Schedule Posts in LinkedIn Ads?

A lot of experts mix up organic publishing with advertising. You can schedule organic posts either directly on the site or through a post scheduler. Ads, on the other hand, work differently. You can schedule sponsored content with LinkedIn Campaign Manager, but the UI is more for controlling your budget and targeting than for posting every day.

So, is it possible to set up LinkedIn postings as ads? Yes, but the process is linked to campaigns, not changes that happen on their own. Businesses that do both need to plan carefully so that adverts and scheduled organic posts don't clash.

Stats That Highlight the Importance of Scheduling

Two pieces of information show how important scheduling is. First, LinkedIn says that posts that are posted regularly get twice as much engagement as posts that are made very sometimes. Second, according to Sprout Social’s 2023 research, brands employing scheduling solutions witnessed a 35% improvement in efficiency compared to those publishing manually.

These data illustrate that the question "can you schedule LinkedIn posts?" is not only about making things easier. It's about growth that can be measured. Being consistent promotes trust, makes things easier to see, and saves time for both people and teams.

Conclusion

So, is it possible to plan LinkedIn posts? For sure. LinkedIn's built-in feature now lets you schedule up to 90 days in advance, which makes it easier for professionals to plan. But it has certain limits: you can't change it after it's scheduled, it only has basic analytics, and there aren't as many possibilities for complicated forms. Third-party post scheduler software give businesses and agencies more freedom, the ability to work together, and information.

The best way to go about it depends on what you want to achieve. The built-in option is fine if you're just posting for fun. If you have to run more than one account or campaign, it's better to use an external tool. Scheduling makes ensuring that things happen on time, saves time, and improves performance. To streamline your workflow further, explore platforms like Saki that integrate scheduling with content management for a seamless strategy.